How do you launch an electric vehicle to a demographic that hates EVs? You announce that your EV is here to save the planet…from other electric vehicles.
For the Super Bowl, we partnered with Glen Powell and director David Leitch to show what happens when you Drive Your Own Story in a Ram.
As the most powerful SUV in its class, the new Dodge Hornet was destined to take the nation by swarm.
What if there really was a secret society in charge of keeping the world's deepest, darkest secrets? And what if that society really, really sucked at its job? We answered these questions and more in this Super Bowl campaign for Avocados from Mexico.
When Dodge shocked the car industry by earning a #1 J.D. Power ranking, it was time to bring back Ricky Bobby’s time-honored family motto. “If you ain’t first, you’re last.”
Since Baja surfers first discovered Pacifico, they have taken the beer to some pretty amazing places. For this campaign, we asked ourselves, how could Pacifico be more than a passenger and actually inspire adventure?
When Dodge went all in on American muscle, we re-branded to stand for unapologetic performance.
A group of starry-eyed idealists come together to create the perfect utopia. Things go from Garden of Eden to Lord of the Flies pretty quick.
Ahhh, the drive-thru. Because sometimes, it's just too hard to get out of your car. But what happens if it's too hard to get off the couch? What good is the drive-thru then? That's a conundrum we solved by partnering with Postmates to bring the drive-thru to you.
After Covid quarantines kept us cooped up for a year, there was never a better time to get away.
In my first ever Super Bowl spot, a group of aliens tour the Intergalactic Museum of Earthly Wonders. No Quadmogurts were harmed in the making of this commercial.
When Avocados from Mexico did its first Super Bowl spot, I made a social campaign to go along with it. It was the first-ever live extension of a Super Bowl commercial. Not everyone made it out alive.
Every year, 500,000 kids go blind due to Vitamin A deficiency. Walgreens partnered with Vitamin Angels to help change that. To get the word out, we went to Uganda and gave kids cameras so the world could see the difference Vitamin A can make through their eyes.
B-cycle, Austin’s bike sharing co-op, wanted to promote their program at big music festivals. So we made Beat Bikes, the world's first pedal-operated, music mash-up machine.
Over half of all Americans haven't taken a vacation in over a year. So to inspire them, we designed and constructed Hilton virtual reality viewfinders. These viewfinders were all over New York City, transporting people from the city that never sleeps to the beaches of Barbados.
